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Management and Practice of Public Relations

af Norman Stone
Management and Practice of Public Relations af Norman Stone
Bag om Management and Practice of Public Relations

Public Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR as a conscious and deliberate activity, or to leave it to chance and hope for the best - a sure route to bad public relations.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780333609767
  • Indbinding:
  • Paperback
  • Sideantal:
  • 327
  • Udgivet:
  • 25. oktober 2000
  • Størrelse:
  • 235x155x19 mm.
  • Vægt:
  • 510 g.
  • BLACK NOVEMBER
Leveringstid: 2-4 uger
Forventet levering: 27. november 2024

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Beskrivelse af Management and Practice of Public Relations

Public Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR as a conscious and deliberate activity, or to leave it to chance and hope for the best - a sure route to bad public relations.

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