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Public Relations

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A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780750657242
  • Indbinding:
  • Paperback
  • Sideantal:
  • 452
  • Udgivet:
  • 19. november 2003
  • Størrelse:
  • 188x246x23 mm.
  • Vægt:
  • 864 g.
  • BLACK NOVEMBER
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Leveringstid: 8-11 hverdage
Forventet levering: 2. december 2024

Beskrivelse af Public Relations

A guide to public relations management. It provides a comprehensive analysis and explanation of a range of PR techniques, spanning both inhouse and agency practice. It presents the core strategies for successful PR combining this with advice on implementation and the everyday techniques that every PR person needs to grasp.

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