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Remote Service Technology Perception and Its Impact on Customer-Provider Relationships
- An Empirical Exploratory Study in a B-to-B-setting
- Indbinding:
- Paperback
- Sideantal:
- 419
- Udgivet:
- 23. september 2011
- Udgave:
- 2012
- Størrelse:
- 210x148x23 mm.
- Vægt:
- 632 g.
-
BLACK NOVEMBER
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Leveringstid:
8-11 hverdage
Forventet levering: 7. december 2024
Beskrivelse af Remote Service Technology Perception and Its Impact on Customer-Provider Relationships
Stefanie Paluch employs multiple qualitative methods to explore the perception of remote services and its impact on customer-provider relationships in USA, Germany and Sweden. She develops a comprehensive model about customers' holistic remote service experience and derives theoretical propositions that reflect main influence factors.
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