Udvidet returret til d. 31. januar 2025

The Effortless Experience

- Conquering the New Battleground for Customer Loyalty

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Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780241003305
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 26. september 2013
  • Størrelse:
  • 153x233x19 mm.
  • Vægt:
  • 318 g.
  • BLACK NOVEMBER
  På lager
Leveringstid: 4-7 hverdage
Forventet levering: 30. november 2024

Beskrivelse af The Effortless Experience

Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty.

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