Udvidet returret til d. 31. januar 2025

The Experience Economy, Updated Edition

Bag om The Experience Economy, Updated Edition

Offers examples including the US Army, Heineken Experience, Autostadt, Vinopolis, American Girl Place, and others to show approaches to scripting and staging compelling experiences, while staying true to the real economic conditions of the day.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781422161975
  • Indbinding:
  • Paperback
  • Sideantal:
  • 400
  • Udgivet:
  • 1. juni 2011
  • Størrelse:
  • 137x209x28 mm.
  • Vægt:
  • 400 g.
  • BLACK NOVEMBER
Leveringstid: 2-3 uger
Forventet levering: 9. december 2024

Beskrivelse af The Experience Economy, Updated Edition

Offers examples including the US Army, Heineken Experience, Autostadt, Vinopolis, American Girl Place, and others to show approaches to scripting and staging compelling experiences, while staying true to the real economic conditions of the day.

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