This Is Depression

FIRST OF ITS KIND: The only book on the market that covers everything related to depression, from its causes to its treatment. It's the essential resource for patients, their families and friends, and their healthcare providers.PHARMACOLOGICAL RESOURCE: Dr. Diane McIntosh is an expert in pharmacology, and here she gives you the lowdown on what medications are available, if they're useful, useless, or even dangerous. She boldly asks: "Would I take it? Would I let my kids take it?"RESPECTED AND RECOGNIZED EXPERT: Dr. Diane McIntosh is a renowned and widely read expert in mood and anxiety disorders with a dedicated readership for her contributions to a variety of publications, including The Huffington Post. She is dedicated to continuing medical education nationally and internationally, including her own educational program, PsychedUp, and SwitchRx, the online psychiatric medication switching tool that she co-founded.SHATTERS STIGMAS ABOUT MENTAL ILLNESS: By educating the reader on all aspects of depression, and busting some myths in the process, Dr. Diane McIntosh is helping to shatter stigmas about mental illness.KEY MARKETING POINTS- Author will promote through popular Huffington Post articles, social media following, and email list of 1000- Direct marketing at keynotes and conferences (author speaks regularly to audiences of thousands)- 2 month Amazon ad campaign- National print, podcast and radio PR campaign