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What's the Big Idea

- Creating and Capitalizing on the Best Management Thinking

Bag om What's the Big Idea

Offers tools and frameworks for assessing the merits of the top business gurus, scanning and tracking emerging ideas in the marketplace, and distinguishing promising ideas from rhetoric. This book also covers refining ideas to suit organization's particular needs, packaging and selling the idea internally, and ensuring successful implementation.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781578519316
  • Indbinding:
  • Hardback
  • Sideantal:
  • 256
  • Udgivet:
  • 1. maj 2003
  • Størrelse:
  • 162x243x27 mm.
  • Vægt:
  • 555 g.
  • BLACK NOVEMBER
Leveringstid: Ukendt - mangler pt.

Beskrivelse af What's the Big Idea

Offers tools and frameworks for assessing the merits of the top business gurus, scanning and tracking emerging ideas in the marketplace, and distinguishing promising ideas from rhetoric. This book also covers refining ideas to suit organization's particular needs, packaging and selling the idea internally, and ensuring successful implementation.

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