Udvidet returret til d. 31. januar 2025

Buyology

- How Everything We Believe About Why We Buy is Wrong

Bag om Buyology

Buyology shares the fruits of this research, revealing for the first time what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781847940131
  • Indbinding:
  • Paperback
  • Sideantal:
  • 272
  • Udgivet:
  • 7. maj 2009
  • Størrelse:
  • 130x197x17 mm.
  • Vægt:
  • 196 g.
  • BLACK NOVEMBER
  På lager
Leveringstid: 4-8 hverdage
Forventet levering: 27. november 2024

Beskrivelse af Buyology

Buyology shares the fruits of this research, revealing for the first time what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company.

Brugerbedømmelser af Buyology

  • Linda A. 25. februar 2021

    god og hurtig handel


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