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Commercial Nationalism

- Selling the Nation and Nationalizing the Sell

Bag om Commercial Nationalism

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137500984
  • Indbinding:
  • Hardback
  • Sideantal:
  • 202
  • Udgivet:
  • 19. oktober 2015
  • Udgave:
  • 12016
  • Størrelse:
  • 144x225x17 mm.
  • Vægt:
  • 394 g.
  • BLACK NOVEMBER
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Leveringstid: 8-11 hverdage
Forventet levering: 30. november 2024

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This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

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