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Hardback
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1.210,95 kr.

Bag om Gamification and Consumer Engagement

In the context of rapid ICT development, this book focuses on how gamification affects consumer engagement and can be used to create a shared value for customers and companies.

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Sprog:
Engelsk

ISBN:
9783030542047

Forlag:
Springer Nature Switzerland AG

Indbinding:
Hardback

Sideantal:
216

Udgivet:
13. November 2020

Udgave:
12021

Størrelse:
155x235x0 mm.

Vægt:
506 g.

1.210,95 kr.
~~1.210,95 kr.~~

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Leveringstid: 2-3 uger

Forventet levering: 28. Maj 2024

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In the context of rapid ICT development, this book focuses on how gamification affects consumer engagement and can be used to create a shared value for customers and companies.

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Bogen Gamification and Consumer Engagement findes i følgende kategorier:

Business og læring > Marketing
Business og læring > Ledelse & strategi

Gamification and Consumer Engagement

Beskrivelse af Gamification and Consumer Engagement

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