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Industrial Marketing

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An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781529778533
  • Indbinding:
  • Paperback
  • Sideantal:
  • 400
  • Udgivet:
  • 19. december 2022
  • Størrelse:
  • 185x232x27 mm.
  • Vægt:
  • 722 g.
  • BLACK NOVEMBER
  Gratis fragt
Leveringstid: 8-11 hverdage
Forventet levering: 2. december 2024

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An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR.

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