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Older Tourist Behavior and Marketing Tools

af Vania Vigolo

indgår i Tourism, Hospitality & Event Management serien

Older Tourist Behavior and Marketing Tools af Vania Vigolo
Bag om Older Tourist Behavior and Marketing Tools

This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783319477343
  • Indbinding:
  • Hardback
  • Sideantal:
  • 176
  • Udgivet:
  • 18. april 2017
  • Udgave:
  • 12017
  • Størrelse:
  • 247x165x18 mm.
  • Vægt:
  • 448 g.
  Gratis fragt
Leveringstid: 8-11 hverdage
Forventet levering: 6. november 2024

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This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists.

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