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Public Media Management for the Twenty-First Century

- Creativity, Innovation, and Interaction

Bag om Public Media Management for the Twenty-First Century

This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415843256
  • Indbinding:
  • Hardback
  • Sideantal:
  • 302
  • Udgivet:
  • 26. september 2013
  • Størrelse:
  • 162x229x23 mm.
  • Vægt:
  • 608 g.
  • BLACK WEEK
  Gratis fragt
Leveringstid: 8-11 hverdage
Forventet levering: 9. december 2024

Beskrivelse af Public Media Management for the Twenty-First Century

This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices.

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