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Weaponized Marketing

- Defeating Islamic Jihad with Marketing That Built the World's Top Brands

af Lisa Merriam

indgår i Security and Professional Intelligence Education Series serien

Weaponized Marketing af Lisa Merriam
Bag om Weaponized Marketing

Because Islamic jihad wins through marketing, Weaponized Marketing proposes to fight back with this marketing battle plan that uses the techniques that built the world's leading brands to succeed where military might and diplomacy have failed.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781538137543
  • Indbinding:
  • Paperback
  • Sideantal:
  • 168
  • Udgivet:
  • 29. april 2020
  • Størrelse:
  • 253x178x15 mm.
  • Vægt:
  • 308 g.
  • BLACK WEEK
Leveringstid: Ukendt - mangler pt.

Bag om Lisa Merriam

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Beskrivelse af Weaponized Marketing

Because Islamic jihad wins through marketing, Weaponized Marketing proposes to fight back with this marketing battle plan that uses the techniques that built the world's leading brands to succeed where military might and diplomacy have failed.

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