Udvidet returret til d. 31. januar 2025

Decoding Logos

Bag om Decoding Logos

This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9788419220004
  • Indbinding:
  • Paperback
  • Sideantal:
  • 302
  • Udgivet:
  • 1. januar 2023
  • Størrelse:
  • 145x30x206 mm.
  • Vægt:
  • 782 g.
  • BLACK NOVEMBER
  På lager
Leveringstid: 4-7 hverdage
Forventet levering: 13. november 2024

Beskrivelse af Decoding Logos

This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

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